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In the SWOT framework,the Strengths and Weaknesses are external environmental factors to consider.

A) True
B) False

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Buyer power will be greater when


A) the products purchased are highly differentiated.
B) it is concentrated or when a buyer group purchases large volumes relative to seller sales.
C) the industry product is very important to the quality of the buyer end products or services.
D) there are high switching costs.

E) A) and B)
F) A) and C)

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In most industries,new entrants will not be a threat because the Internet lowers entry barriers.

A) True
B) False

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Fast fashion retailer success depends upon the ability to spot trends.Explain this in terms of environmental scanning,monitoring and collecting of competitive intelligence.Use an example to support your argument.Companies such as H&M and Zara fall into this category but there are many other competitors.

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Fast fashion retailers like H&M and Zara...

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Strategic groups consist of a group of


A) top executives that makes strategies for a company.
B) executives drawn from different companies within an industry that makes decisions on industry standards.
C) firms within an industry that decides to collude rather than compete with each other so that they can increase their profits.
D) firms within an industry that follows similar strategies.

E) A) and D)
F) B) and D)

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In the value net analysis,complementors are


A) firms that produce substitute products.
B) firms that produce products that have a positive impact on company product value.
C) customers who compliment the company for their good products and services.
D) firms that supply critical inputs to a company.

E) All of the above
F) C) and D)

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What is the difference between the demographic segment and the sociocultural segment in the list of general environment factors that impact the strategy and performance of a firm? Provide specific examples to support your discussion.

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The demographic segment and the sociocul...

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Banks and airlines are examples of two industries that track competitor offers continually.This is called the process of gathering


A) consumer responses.
B) competitive intelligence.
C) past decisions.
D) mainline information.

E) C) and D)
F) A) and B)

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Airbnb,a room-sharing site,offers more rooms than Marriott.Goldman Sachs suggests that the supply of new rooms over the next two years will outpace the previous five even though the growth of American occupancy rates has begun to slow.Which competitive force is involved in this situation?


A) the threat of favorable government policies
B) the threat of new buyers
C) the threat of new entrants
D) the threat of proprietary products

E) B) and C)
F) B) and D)

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Research published in Personnel Psychology shows that older workers are slightly more willing to implement organizational changes than younger workers.This is an example of which segment of the general environment?


A) economic
B) demographic
C) sociocultural
D) political and legal

E) A) and B)
F) A) and C)

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Use the Quora website (www.quora.com)to study the African country of Ethiopia.According to the general environment factors listed in the textbook (demographic,sociocultural,political/legal,technological,economic,global),make a case for a company to include the country in its list of desirable customers.Be sure to define your company by industry.

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As an AI language model, I do not have d...

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The aging of the population,changes in ethnic composition,and effects of the millennial generation are ________ changes.


A) macroeconomic
B) global
C) sociocultural
D) demographic

E) A) and B)
F) A) and C)

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Because the Internet lowers barriers to entry in most industries,it


A) decreases the threat of new entrants.
B) increases supplier power.
C) makes it easier to build customer loyalty.
D) increases the threat of new entrants.

E) None of the above
F) A) and C)

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In 1977,Kenneth H.Olsen,then president of Digital Equipment Corp.,announced that there was no reason for individuals to have a computer in their home.Long since disproven,this is an example of


A) poor forecasting of future consumer demand.
B) overestimation of uncertainty.
C) excellent forecasting.
D) good prediction skills.

E) All of the above
F) A) and D)

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Strategic groups are clusters of firms that share ________ strategies.


A) differing
B) the same
C) similar
D) new

E) All of the above
F) B) and C)

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Boards of directors use outsiders to critique their strategy.This is necessary mostly to improve


A) financial returns.
B) organizational hierarchy.
C) perceptual acuity.
D) employee relations.

E) C) and D)
F) A) and C)

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________ tracks the evolution of environmental trends,sequences of events,or streams of activities.


A) Environmental scanning
B) Environmental monitoring
C) Environmental surveying
D) Competitive intelligence

E) None of the above
F) A) and D)

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Competitive Intelligence (CI)is a tool that can provide management with early warnings about both threats and opportunities.

A) True
B) False

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In the five-forces model,conditions under which a supplier group can be powerful include all of the following except


A) lack of importance of the buyer to the supplier group.
B) high differentiation by the supplier.
C) readily available substitute products.
D) dominance by a few suppliers.

E) B) and D)
F) None of the above

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SWOT analysis is a framework for analyzing the internal and external environment of a company.It consists of strengths,weaknesses,opportunities,and threats.According to a SWOT analysis,which of the following is not an aspect that the strategy of the firm must follow?


A) build on its weaknesses
B) remedy the weaknesses or work around them
C) take advantage of the opportunities presented by the environment
D) protect the firm from the threats

E) None of the above
F) A) and C)

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