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Which of the following is not one of the three phases in the evolution of CRM?


A) Reporting
B) Analyzing
C) Processing
D) Predicting

E) None of the above
F) C) and D)

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3D printing is unmanned aircraft that can fly autonomously, or without a human.

A) True
B) False

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Collaborative demand planning helps organizations reduce their investment in inventory while improving customer satisfaction through product availability.

A) True
B) False

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Logistics can help a company answer the following question - What quantity of raw materials should we purchase to minimize spoilage?

A) True
B) False

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Partner relationship management provides web-based self-service tools that streamline and automate the human resource department.

A) True
B) False

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Information technology's primary role in supply chain management is creating the integrations or tight process and information linkages between functions within a firm - such as marketing, sales, finance, manufacturing, and distribution - and between firms.

A) True
B) False

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A supply chain execution system might electronically route orders from a manufacturer to a supplier using electronic data interchange (EDI), a standard format for the electronic exchange of information between supply chain participants.

A) True
B) False

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What is collaborative demand planning?


A) Enables an organization to react more quickly to resolve supply chain issues.
B) Applies technology to the activities in the order life cycle from inquiry to sale.
C) Allows an organization to reduce the cost and time required during the design process of a product.
D) Helps organizations reduce their investment in inventory while improving customer satisfaction through product availability.

E) A) and D)
F) A) and C)

Correct Answer

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What is the purchasing of goods and services to meet the needs of the supply chain?


A) Procurement
B) Logistics
C) Materials management
D) Bullwhip effect

E) All of the above
F) None of the above

Correct Answer

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Which of the following is not a valid way that a CRM system can collect information?


A) Accounting system
B) Order fulfillment system
C) Inventory system
D) Customer's personal computer

E) B) and C)
F) All of the above

Correct Answer

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Which of the following occurs when everyone involved in sourcing, producing, and delivering the company's product works with the same information?


A) Eliminates redundancies
B) Cuts down wasted time
C) Removes misinformation
D) All of the above

E) A) and C)
F) C) and D)

Correct Answer

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What is supply chain visibility?


A) The ability to view all areas up and down the supply chain in real time.
B) Uses advanced mathematical algorithms to improve the flow and efficiency of the supply chain while reducing inventory.
C) Ensures supply chain cohesion by automating the different activities of the supply chain.
D) Occurs when distorted product-demand information ripples from one partner to the next throughout the supply chain.

E) A) and B)
F) A) and C)

Correct Answer

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What uses electronic tags and labels to identify objects wirelessly over short distances?


A) 3D Printing
B) Robotics
C) Drones
D) RFID

E) A) and B)
F) C) and D)

Correct Answer

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Which of the following is where customer service representatives answer customer inquiries and respond to problems through a number of different customer touchpoints?


A) Contact center
B) Web-based self-service
C) Call scripting
D) Website personalization

E) C) and D)
F) A) and B)

Correct Answer

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A back order is an unfilled customer order for a product that is out of stock.

A) True
B) False

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Customer order cycle time is the time it takes to manufacture a product and deliver it to the retailer.

A) True
B) False

Correct Answer

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What provides enterprisewide support and data access for a firm's operations and business processes?


A) Enterprise systems
B) Enterprise application integration
C) Middleware
D) Enterprise application integration middleware

E) A) and C)
F) B) and C)

Correct Answer

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3D printing supports materials management.

A) True
B) False

Correct Answer

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The primary difference between operational CRM and analytical CRM is the direct interaction between the organization and its suppliers.

A) True
B) False

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List generators fall under the category of the sales department's CRM tools.

A) True
B) False

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