A) can influence decision making with irrelevant information.
B) explains why, for example, hamburger will be advertised as 80% lean rather than 20% fat.
C) causes losses to be felt more intensely than gains.
D) explains why, for example, firms prefer to reduce package sizes rather than raising prices.
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Multiple Choice
A) It should make no mention of fat content, either in absolute terms or relative to its regular sour cream.
B) It should advertise that the "low fat" sour cream has only "half the fat" of the regular sour cream.
C) It should advertise that the "low fat" sour cream has only 5 grams of fat per serving.
D) It won't matter what strategy Dairy Barn uses, as consumers are sufficiently informed as to not be affected by the advertising.
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Multiple Choice
A) contradicts the view that people are narrowly self-interested.
B) appears unselfish but in fact is driven by self-interest.
C) results from an ability to accurately calculate benefits and costs.
D) is done solely to receive the utility from public recognition.
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Multiple Choice
A) A majority of decisions are not made according to the neoclassical assumption of rational behavior.
B) Most decisions are made following a careful calculation of costs and benefits.
C) Even though most decisions are irrational, the neoclassical model still accurately predicts outcomes.
D) System 1 is best at making optimal decisions.
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Multiple Choice
A) always make rational decisions.
B) make systematic errors in their decisions.
C) make only random errors in their decisions.
D) always make decisions that are not rational.
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Essay
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View Answer
Multiple Choice
A) we can always believe what our eyes tell us.
B) we should only believe what our eyes tell us.
C) since our eyes can fool us, we probably make mental mistakes in other areas too.
D) behavioral and neoclassical economists agree that our visual impressions are always right.
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Essay
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True/False
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True/False
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Multiple Choice
A) confirmation bias.
B) framing effect.
C) hindsight bias.
D) availability heuristic.
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True/False
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Multiple Choice
A) price changes.
B) financial incentives.
C) firms' profits.
D) uncertainty and fairness.
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Multiple Choice
A) confirmation bias.
B) framing effect.
C) hindsight bias.
D) self-serving bias.
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Multiple Choice
A) spend too little on present consumption and save more than is necessary for the future.
B) vote only for economic policies that serve his or her short- and long-term interests.
C) rely too much on System 2 of the brain.
D) spend too much on present consumption and not save enough for the future.
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Multiple Choice
A) confirmation bias.
B) framing effect.
C) overconfidence effect.
D) self-serving bias.
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Multiple Choice
A) confirmation bias.
B) framing effect.
C) hindsight bias.
D) self-serving bias.
Correct Answer
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Multiple Choice
A) responders are much more likely to accept the offer because of the amount of money involved.
B) responders are no more likely to accept the offer if they consider the split to be unfair.
C) responders are much less likely to accept the offer, because their sense of unfairness is heightened with larger amounts of money.
D) responders will accept offers at a higher rate but will exact greater emotional penalties on the proposer.
Correct Answer
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Essay
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View Answer
True/False
Correct Answer
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